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Every Asana Plan Explained: Free, Starter, Advanced & Enterprise

Asana's own pricing page is a sales funnel. This page is a decision guide — covering exactly what each plan includes, what it excludes, when you need to upgrade, and how to get it cheaper.

Asana Plan Details

Personal
Free
Forever free · Up to 10 users
What's included:
  • Unlimited tasks and projects
  • List, Board, Calendar views
  • 100+ integrations
  • Mobile app (iOS & Android)
  • Basic reporting
  • 100MB storage per file
  • Asana Academy access
Not included:
  • Timeline / Gantt view
  • Automation (any)
  • Custom fields
  • Forms / intake
  • SSO or advanced security
Best for: Individuals & teams ≤10
Get started free
Starter
Most Popular
$10.99
/user/mo · annual billing
$13.49/user/mo billed monthly · min 2 seats
Annual billing saves: $2.50/user/mo · $29.40/user/yr
Adds vs Personal:
  • Unlimited users (beyond 10)
  • Timeline / Gantt view
  • Workflow automation — 250 runs/mo
  • Custom fields
  • Forms & intake management
  • Dashboards
  • Asana AI (basic)
  • Priority support
Still missing:
  • Goals / OKR tracking
  • Portfolio Workload view
  • Native time tracking
  • BI integrations
  • SSO (Enterprise only)
Best for: Marketing, Ops, 10–50 users
Start 30-day free trial
Advanced
Power Users
$24.99
/user/mo · annual billing
$30.49/user/mo billed monthly · min 2 seats
Annual billing saves: $5.50/user/mo · $66/user/yr
Adds vs Starter:
  • Automation — 25,000 runs/mo (100× more)
  • Goals and OKR tracking
  • Unlimited Portfolios
  • Portfolio Workload view
  • Native time tracking
  • Salesforce, Tableau, Power BI
  • Advanced reporting
  • Enhanced Asana AI
Still missing:
  • SSO / SAML (Enterprise only)
  • SCIM provisioning
  • HIPAA compliance
  • Dedicated CSM
Best for: 25–200 users, complex workflows
Start 30-day free trial
Enterprise
~$35–60
/user/mo · contact sales for quote
Custom pricing · typically 5+ seats minimum
Warning: SSO/SAML is Enterprise-only. Any team requiring SSO is forced here, regardless of size.
Adds vs Advanced:
  • SSO / SAML 2.0
  • SCIM provisioning
  • HIPAA compliance (add-on)
  • Custom data residency
  • Advanced security controls
  • Dedicated Customer Success Manager
  • Priority onboarding support
  • Multi-instance management (500+ users)
  • Custom API rate limits
Best for: 200+ users, security requirements
Contact sales

Feature Comparison Matrix

Every key feature across all four plans. Highlighted rows = most common upgrade triggers.

FeaturePersonal
Free
Starter
$10.99
Advanced
$24.99
Enterprise
~$35+
Views
List view
Board view (Kanban)
Calendar view
Timeline / Gantt view
Portfolio view
Workload view
Task Management
Unlimited tasks
Unlimited projects
Custom fields
Forms / intake
Task dependencies
Automation
Automation runs/monthKey factor
None25025,000Unlimited
Workflow builder
Reporting
Dashboards
BasicAdvancedCustom
Goals / OKRs
Native time tracking
BI integrations (Salesforce, Tableau)
Security
SSO / SAML 2.0Key factor
SCIM provisioning
HIPAA complianceAdd-on
Custom data residency
AI
Asana AI (basic summaries)
AI Studio (add-on)Key factor$150/mo$150/mo$150/mo
Support
Priority support
Dedicated CSM

Annual Cost Table — Starter & Advanced

All figures are base subscription only. Monthly billing costs shown in parentheses.

UsersStarter /mo (annual)Starter /yr (annual)Advanced /mo (annual)Advanced /yr (annual)Note
5$54.95 ($67.45)$659$124.95 ($152.45)$1,499
10$109.90 ($134.90)$1,319$249.90 ($304.90)$2,999
15$164.85 ($202.35)$1,978$374.85 ($457.35)$4,498
25$274.75 ($337.25)$3,297$624.75 ($762.25)$7,497
50$549.50 ($674.50)$6,594$1249.50 ($1524.50)$14,994Enterprise may apply
100$1099.00 ($1349.00)$13,188$2499.00 ($3049.00)$29,988Enterprise may apply
250$2747.50 ($3372.50)$32,970$6247.50 ($7622.50)$74,970Enterprise may apply
500$5495.00 ($6745.00)$65,940$12495.00 ($15245.00)$149,940Enterprise may apply

All prices in USD. Annual billing. Parenthetical figures show monthly billing equivalent. Enterprise pricing (contact sales) applies for teams with SSO/security requirements regardless of size.

Which Plan Do You Actually Need?

You need Starter if...

  • Your team has grown beyond 10 users (Personal limit)
  • You need Timeline / Gantt view for project planning
  • You use intake forms or workflow automation
  • You want to track progress across portfolios
  • You need custom fields for structured data

You need Advanced if...

  • You're running more than 250 automations/month (Starter cap forces upgrade)
  • You need Goals and OKR tracking
  • You need Portfolio Workload for resource management
  • You need native time tracking (no third-party integration)
  • You need BI integrations (Salesforce, Tableau, Power BI)
  • You're managing 50+ person teams with complex cross-project reporting

You need Enterprise if...

  • You require SSO / SAML 2.0 — this is the most common trigger
  • Your IT team requires SCIM provisioning
  • You need HIPAA compliance or custom data residency
  • You have dedicated IT/security review requirements
  • You manage 500+ users across multiple instances

Asana Discounts & Savings

Annual billing
Save 18–22%

Starter saves $29.40/user/year. Advanced saves $66/user/year. The simplest saving available — commit annually instead of monthly.

Nonprofit discount
50% off

50% off Starter and Advanced plans for eligible nonprofits. Apply at asana.org. Requires 501(c)(3) or equivalent charity registration.

Education / students
Free access

Free Asana access for students and educators through the education program at asana.org/edu.

Enterprise negotiation
~22% avg

Average enterprise contract savings are 22% off list (Vendr data). Best timing: end of quarter, at renewal, with competitive quotes from ClickUp/Monday.

Asana Plan FAQs